SEO Specialist

Overview

In search of a seasoned SEO specialist who will organise several acquisition channels, create awareness, interviews, and recognition, and promote content, information, and technology.

Responsibilities

• Make landing pages and copy more search engine friendly. • Continue to identify, expand, and optimise keywords. • Investigate and put into practice suggestions for search engine optimisation. • Examine and evaluate the advertising links of competitors. • Create and carry out a link-building plan. • Assist the development team in making sure freshly created code adheres to SEO best practices. • Collaborate with marketing and editorial teams to promote SEO in content programming and creation. • To boost SEO placements for desired keywords, suggest modifications to the website's architecture, content, linking, and other elements. • To get the most return on investment from paid search ads, run experiments, gather and evaluate data and outcomes, and spot trends and insights. • Monitor, document, and evaluate PPC campaigns and activities as well as website statistics. • Oversee campaign spending, adhere to a spending plan, project monthly expenses, and resolve inconsistencies.

Requirements

• Three or more years of experience and a solid portfolio showcasing outstanding writing abilities • Familiarity with email marketing campaigns using Hubspot; • Familiarity with WordPress with SemRush SEO & SEM • Be accountable, possess initiative, and have a feeling of urgency; • Familiarity with Google Drive. • Adaptable enough to keep learning in a startup • Outstanding communicator in both written and spoken forms; • Fluency in English is required.